IMO & FMO Directory

Compare IMOs & FMOs.
Find the right upline for your career.

Browse insurance marketing organizations by specialty, state, and carrier portfolio. Filter for new-agent programs. See who is hiring.

Data sourced from public records, company websites, and agent-reported information. Profiles are updated regularly.

98+
IMOs & FMOs listed
5+
Specialty categories
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States covered
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About IMOs and FMOs

Common questions from agents evaluating their options.

What is an IMO in insurance?

An IMO (Insurance Marketing Organization) contracts with multiple insurance carriers and recruits independent agents to sell those carriers' products. IMOs give agents access to competitive carrier contracts, training, marketing support, and in some cases, higher commission levels than agents could negotiate on their own.

What is the difference between an IMO and an FMO?

IMOs and FMOs serve similar functions. FMOs (Field Marketing Organizations) typically focus on Medicare Advantage, Medicare Supplement, and senior market products. IMOs often lead with life insurance and annuities. In practice, many organizations operate across both categories. The label matters less than the carrier portfolio and support structure they offer.

How do I choose the right IMO or FMO?

Evaluate the carrier appointments they offer, commission levels and vesting timelines, whether you can keep your book of business if you leave, training programs, technology tools, and new-agent support. Use the filters above to narrow by specialty and state, then compare profiles before reaching out.

Do IMOs charge agents a fee to join?

Legitimate IMOs and FMOs do not charge agents a fee to join. They earn through commission overrides on business written under their contracts. Be cautious of any organization that requires upfront fees or requires you to purchase a starter kit to access carrier appointments.